Have the ability right away to see the numbers happening in the business, in conjunction working out your key marketing strategies & tactics and your impact.
It's one thing to do a marketing budget, but it's another thing to prove the impact it has on the bottom line of a business. With Cenario, this is much easier to communicate the value of your marketing initiatives.
Whilst not all activity within a business is relevant to marketers day to day, the ability to then make decisions and see trends on performance, will force yourself as a marketer to come up with faster and better ideas to get more customers.
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